Confidence shouldn't be optional.
We're assembling self-care kits for girls through school resource centers — reaching as many as we possibly can, with the goal of making kits available to any school that wants them. Foundation in every shade, a few small essentials, and a handwritten reminder that they're enough exactly as they are.
The gap between "needed" and "necessary"
Middle and high schools across the country already have closets stocked with shoes, coats, and clothing for students who need them — and that support matters. But there's a quieter gap nobody's filling.
Rising costs have made it harder for many families to cover even the basics, let alone anything that isn't strictly "essential." Cosmetics and self-care items are usually the first things cut from a tight budget. But for a lot of girls, a little makeup isn't vanity — it's identity, armor, and self-expression, the same way it is for any of us. When that's out of reach, it's one more way a student feels like she's starting the day a step behind.
Project Confidence Kits closes that gap directly: a small bag of well-chosen essentials, in shades that actually match, with a note reminding her someone was thinking of her — for middle and high school girls anywhere, not just one school or one district.
Small bag. Real thought.
Every kit is assembled by hand by our team of volunteers, built around a core set of essentials — with room to grow if funding allows.
Foundation or powder
Offered in a range of shades, so every girl can find her actual match — not just the closest one available.
Lip product
One reliable, everyday shade to finish a look in ten seconds flat.
Mini mascara
Travel-sized, simple to apply, no experience required.
Cheek product
Highlight, bronzer, or blush — a little color that makes a big difference.
A note, folded small
Each kit includes a little card with a message on it — nothing fancy, just something true. Tap a card to flip it.
Built to grow past our own backyard
Project Confidence Kits started as a local idea, but it isn't meant to stay small. Any school counseling office or student resource center — in any district, any state — can request kits for their students.
Request kits
A counselor or resource center coordinator reaches out and tells us roughly how many students they'd like to serve.
We assemble
Our volunteer team hand-packs each kit, funded entirely by community donations at an average of $10 a kit.
Kits arrive
Kits ship straight to your school's resource center, ready to distribute discreetly and on your own timeline.
$10 a kit, on average
We priced this out simply on purpose. Every dollar donated goes toward materials — our assembly team is entirely volunteer. There's no fixed cap on how many kits we make; we simply build as many as funding allows.
Four ways to help
Fund a kit
Any amount helps — $10 covers the average cost of one full kit. Donations are tax-deductible under our 501(c)(3) status.
Donate by email →Give supplies directly
We accept new, unopened cosmetics and self-care items in a range of shades. Reach out for our current wishlist.
Request the wishlist →Help us assemble
Our volunteer team packs kits by hand. Extra hands make the work faster — and more fun.
Join an assembly day →Request kits
Run a counseling office or student resource center? We'll work with you to get kits to your students, wherever you are.
Request for your school →Hannah Upchurch
Hannah is a mother of three, a lifelong makeup lover, and a school nutrition director who has spent her career showing up for kids. She started Project Confidence Kits after noticing the same quiet gap over and over — girls who had what they needed to get to school, but not always what they needed to feel like themselves once they got there.
Every kit that goes out carries a little bit of that same instinct: notice what's missing, and go fill it.